Incorporate CRM into Your Social Media Strategy

Move over email marketing. Social media has now taken over as the 21st century’s preferred marketing campaign. Studies show that people visit their various social media accounts at least 15 times a day! So, it’s no wonder why many small businesses are embracing social media as a method of customer service and marketing. But …. […]

Building Bridges Between CRM and Social Media

What is social CRM? There are many skeptics out there, but one thing’s for sure. Social CRM is NOT a gimmick. Social CRM simply adds a social scope to the way you view and service your customers and your relationship with them. Why is social CRM important? We’re certain you’re familiar with this scenario: The […]