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What is your opening line when you meet a new person when networking (whether in person or online)? What do you say first? Is That Important? Imagine this scenario. You are networking and an individual dominates your airtime and does not ask about you. What is your...
What happens when “Marketing and Sales” are not on the same page? As a solopreneur, employer, or the VPs of Marketing or Sales, getting both functions to “speak the same language” is the challenge. For solopreneurs and small business owners, this problem is especially...
Running a seven-person consulting firm sounds manageable on paper. In fact, it often feels like spinning five plates at once—while trying to add a sixth. For many small firm owners, the challenge is not a lack of opportunity, but a lack of time, structure, and...
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For David Jones, owner of DJ Business Consulting (DJ), a firm with six, three in sales, the decision to implement a CRM wasn’t taken lightly. David was pressured by managing client service, marketing, and sales. Growth was steady yet David saw weaknesses:...
Small businesses live and die by their ability to turn leads into paying clients. A single lost client, delayed proposal, or missed follow-up can create cashflow losses. Meridian Engineering Meridian Engineering, a nine-person firm, faced the classic sales problem:...
