Aug 16, 2022 | CRM, CRM dashboard, Customer Acquisition Costs, Customer Relationship, Sales, Sales Funnel
Harvey Mackay says “Customers are the reason we open our doors every day and keep the machines humming all night long. Customers determine what we eat, where we live, whether we stay in business.” Mr. Mackay is right. Customers keep your business going which is why it...
Oct 5, 2021 | CRM, Customer Acquisition Costs
Whether you are a B2B or B2C business, you need customers to make your business profitable. B2B and B2C businesses may acquire and nurture differently, however, both have Customer Acquisition Costs (CAC). What is CAC? CAC is the cost of acquiring a new customer. Costs...
