What happens when marketing, sales, production, and customer service stop communicating with each other? Mistakes, mistakes, and more mistakes! Why? Everyone is busy working to complete tasks, but no one sees the mistakes until it is too late. What Are Silos? As a...
The real differentiator to closing more sales is Follow-Up. We all offer great service. Competitors say similar things too. We know the problems we solve and the markets we serve. We spend budgets on social media and often can’t tell results. Unless what you sell is...
Why do people decide to get a CRM? There are so many reasons not to get one (i.e., they are a pain to implement) so why do businesses use CRMs? Who You Are? Most of us are in sales regardless of title. Whether you are a business owner, VP of Marketing and Sales, or a...
Follow-up is the 1 factor that can differentiate you from every other salesperson out there. We all know our markets, have refined our value propositions, and use social media so the field is flat. Only hustle or follow-up is left. What Makes Follow-Up a...
How do you choose the right CRM for you? Choose the wrong one and either overpay or be frustrated by your CRM’s limitations. What Do I Need to Know? CRMs come in all sizes, shapes, and prices. Prices range from about $8.00 to $150.00+ per user per month, exclusive of...
Many companies build comprehensive online marketing strategies to drive traffic to their websites. What happens once the traffic arrives at their doorsteps? How you interact with that web visitor influences whether the visitor becomes a client, a referral source, a...
