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7 things to look for in CRM software for small business

7 things to look for in CRM software for small business

Sep 26, 2022 | CRM, CRM Implementation, Sales, Sales Funnel

Shopping for CRM software can be like shopping for a vehicle. When you look for a vehicle, you need to decide if you are looking for a sedan, SUV, or truck. Do you need all-wheel drive or front-wheel drive? Do you need extra safety features like lane-change indicators...
How to Introduce a New Product to your Customers with your CRM

How to Introduce a New Product to your Customers with your CRM

Sep 19, 2022 | CRM, CRM Implementation, Drip Campaign, Lead Source, Segmentation

In our last blog, we shared the story of Gerald Manes who owns a security system installation company called GMInstalls. From the time he implemented his company’s CRM, the quality of leads increased and the cycle to close a sale shortened. Gerald was happy and began...
Marketing and Sales Pain Points and How to Overcome them

Marketing and Sales Pain Points and How to Overcome them

Sep 13, 2022 | CRM, CRM Implementation

Gerald Manes, known as GM, owns a security system installation company and employs 5 salespeople, 10 technicians, and 2 administrators. GM also oversees marketing and sales. Over 2 years ago, he decided to implement a CRM (customer relationship software). He was...
What are you doing after a lead becomes a customer?

What are you doing after a lead becomes a customer?

Sep 6, 2022 | CRM, Customer Relationship, X2CRM

As business owners and salespeople, we spend much of our time bringing in new business. It doesn’t matter if you are a B2C or B2B company, you have the same goal. You want to grow your business, so you use marketing strategies and your CRM to attract qualified leads....
How to be a better referral partner and get more quality referrals

How to be a better referral partner and get more quality referrals

Aug 29, 2022 | CRM, Referral Network

How many times has someone asked us for a referral and we respond with “Yeah, I know someone. Let me see if I can find their contact information and get back to you.” More often than not, we forget about the request and never look for the contact information. As...
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