How You Can Use Your CRM to Measure Your KPIs

How You Can Use Your CRM to Measure Your KPIs

There is an acronym that is often used in marketing and sales. It is KPI. Many of us know what KPI means, but do we understand how to use KPI to help us increase leads, sales, and action? KPI stands for Key Performance Indicator. A KPI is a measurable value that...
The Profitable Benefits of CRM Data Segmentation

The Profitable Benefits of CRM Data Segmentation

[vc_row][vc_column][vc_column_text]Before we jump into CRM data segmentation, let’s imagine buying a house with a 2-car garage. We are so excited that we have a garage and think of all the things we will be able to do. We will be able to park our car and bicycle,...